We are a South Wales based events management and race timing company who specialise in timing and delivering high quality events to the running, cycling, duathlon and triathlon communities all over the United Kingdom. As runners, cyclists and triathletes ourselves, we try to think about every aspect of an event; from ensuring that participants have the correct information prior to entering, to providing swift results after they finish, we like to cover every angle. 

COVID 19 - As a consequence of the current pandemic we have currently halted all events inline with the guidance from the national governing bodies.
Events and activities will resume as and when the situation allows.


We organise a range of events across the running, cycling and multi-sport disciplines.

We strive to provide high quality and value for money as demanded by the sporting community. We always strive to offer races that appeal to both the experienced competitor and the novice competitor who could be progressing on from entry-level events such as parkrun 5K’s. Our organising experience combined with our race experience ensures that we achieve our aims to become a top quality provider of sporting events in South Wales, covering running, cycling, cycling time trialling, aquathlon, duathlon and triathlon events.



We believe we have the most cost effective and flexible chip timing service on the market. We provide a professional client orientated service from start to finish and you can trust that we'll provide you with an outstanding service throughout your event. Whether it is a 10k run for 100 people, an obstacle course race for 1,000 people, or a half marathon for 20,000 people, SportzMad has the chip-timing system and services for you.

various chips

Find out more about our race timing services:

Race timing - running

Race timing - cycling

Race timing - aquathlon / duathlon / triathlon

Event services


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